All fundraising appeal letters aren't the same.
Regardless of the size of your organization or the nature of your program, all fundraising appeals share the same goal to raise money for your nonprofit.
However, the similarities end there.
Direct mail letters are different from e-appeals.
Messages to prospective donors are different from messages to donors who have given to you before.
And messages to current donors are different from the messages to folks who haven't given to you in a while.
The language you use, the medium you choose, the timing, the frequency they all matter and they all make a difference. Laura can
teach you what works and why.
review & critique your next appeal and help you write a better letter one that will bring in more money. A lot more!
She can also
write your fundraising appeals for you as part of a comprehensive fundraising communications plan.
Yes, I want Laura to help me write better fundraising appeals!