Here are a few reasons why your nonprofit needs a written fundraising plan.
It helps you focus and set priorities. The fundraising planning process encourages you to look at what's working, what's not, and how you want to spend your valuable time.
It strengthens your fundraising program. With a plan, you'll have a diverse set of fundraising activities – things you can do all year long. You'll know if you're on target or how to get back on track
It can lighten your workload. An effective fundraising plan involves everyone in the organization – including board members. (And yes, board members can – and should – help. That's because there's a lot more to fundraising than "asking.")
It becomes a roadmap for how to get from here to there. A written plan helps everyone understand how your organization is going to raise the money you need to do your important work.
An effective fundraising plan includes a goal. And strategies. And tactics. And a calendar. And assignments to people throughout your organization.
Creating a written fundraising plan is your first step to raising the money your nonprofit needs.
Yes, I want Laura to help me create a fundraising plan!