Third Sector Consulting

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Raise More Money

Online Training (Live)

Make Yourself More Appealing

Direct mail is NOT dead. And most nonprofits could be raising more money, by making simple changes to their direct mail strategy.

In this interactive session, Laura will share some of the secrets that she uses to raise more money for her clients.

You'll see real-life examples (good, bad and ugly!) and learn research-based techniques that work in fundraising appeal letters.

You'll also leave with new ideas that will help your next direct mail campaign raise more money for your organization.

TARGET AUDIENCE Nonprofit Staff and Board Members
EXPERIENCE LEVEL Any
FORMAT Online, Live
DURATION 2 Hours

Participant Outcomes

You can expect to learn the following:

  • Why one size doesn't fit all in fundraising appeals
  • How to adjust your message for different audiences
  • The two audiences you must always appeal to
  • Ways to make your appeal letter stand out from the rest
  • The easiest way to raise more money this year

To reinforce the lessons learned, participants will review "before" and "after" letters.


About the Instructor

Laura Rhodes is a Certified Fund Raising Executive and fundraising trainer who has 20+ years of experience working with - and for - nonprofits. As a former program officer with an international corporate foundation, Laura brings a unique perspective to the fundraising process. She knows what works, what doesn't, and why.

Featured Blog Post

"Let's Talk Nonprofit" is a blog by Third Sector Consulting that addresses common questions that nonprofits have. Ready? Great! Let's Talk Nonprofit.

Anatomy of a Stellar Thank You Letter
Here are some simple truths: When you give someone a gift, you expect them to say "thank you." And when a donor makes a contribution to your nonprofit, you should always say thank you. In writing. It doesn't have to be handwritten. It could be a typed letter. Or even email. Whatever medium you choose, your "thank you" should have some basic elements. Follow these four simple steps and you'll take your thank you letters from average to All Star! (read more)