Third Sector Consulting

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Online Training (Live)

Make Yourself More Appealing

»»» We are currently not providing any training or workshops (February 2024).

Direct mail is NOT dead. And most nonprofits could be raising more money, by making simple changes to their direct mail strategy.

In this interactive session, Laura will share some of the secrets that she uses to raise more money for her clients.

You'll see real-life examples (good, bad and ugly!) and learn research-based techniques that work in fundraising appeal letters.

You'll also leave with new ideas that will help your next direct mail campaign raise more money for your organization.

TARGET AUDIENCE Nonprofit Staff and Board Members
FORMAT Online, Live

Participant Outcomes

You can expect to learn the following:

  • why one size doesn't fit all in fundraising appeals
  • how to adjust your message for different audiences
  • the two audiences you must always appeal to
  • ways to make your appeal letter stand out from the rest
  • the easiest way to raise more money this year

To reinforce the lessons learned, participants will review "before" and "after" letters.

About the Instructor

Laura Rhodes is a Certified Fund Raising Executive and fundraising trainer who has 20+ years of experience working with - and for - nonprofits. As a former program officer with an international corporate foundation, Laura brings a unique perspective to the fundraising process. She knows what works, what doesn't, and why.

Contact Laura to schedule this training!

Featured Blog Post

"Let's Talk Nonprofit" is a blog by Third Sector Consulting that addresses common questions that nonprofits have. Ready? Great! Let's Talk Nonprofit.

3 Must-Haves in Every Appeal Letter
Nonprofits want to hear more donors say "Yes!" (Yes? Yes!) So why do so many nonprofits miss the mark in their fundraising letters? Before you send your next appeal letter to the printer, take a minute to see if you can say "yes" to these three simple questions. You'd be surprised at how many fundraisers can't say their letters do these three things. (read more)