Third Sector Consulting

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Fundraising Workshops

Make Yourself More Appealing

Direct mail is NOT dead. And most nonprofits could be raising more money, by making simple changes to their direct mail strategy.

In this interactive session, Laura will share some of the secrets that she uses to raise more money for her clients.

You'll see real-life examples (good, bad and ugly!) and learn research-based techniques that work in fundraising appeal letters.

You'll also leave with new ideas that will help your next direct mail campaign raise more money for your organization.

TARGET AUDIENCE Nonprofit Staff and Board Members  
EXPERIENCE LEVEL Any
FORMAT Presentation
DURATION1.5 Hours (can be shortened)

Participant Outcomes

You can expect to learn the following:

  • Why one size doesn't fit all in fundraising appeals
  • How to adjust your message for different audiences
  • The two audiences you must always appeal to
  • Ways to make your appeal letter stand out from the rest
  • The easiest way to raise more money this year 

To reinforce the lessons learned, participants will review "before" and "after" letters.


About the Instructor

Laura Rhodes is a Certified Fund Raising Executive, Certified Grant Writer, and fundraising trainer who has 20+ years of experience working with - and for - nonprofits. As a former program officer with an international corporate foundation, Laura brings a unique perspective to the fundraising process. She knows what works, what doesn't, and why.


Upcoming Dates for this Program

No events are currently scheduled. Contact Laura to schedule an event in your area.


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